Finland is considered a country of hard drinking people. Alcohol became a  sad statistic in 2006 of becoming the number 1 cause of death for men  and a close second for women in Finland. Figures for 2005 released by the state statistics agency showed alcohol  killed more people aged 15 to 64 than cardiovascular disease or cancer. 
  Finland dropped the alcohol taxes radically on March 1st 2004. Prices of  alcohol in Finland dropped around 22 percent. The primary reason for  these taxes was to bring down the amount of alcohol brought outside  Finnish borders, mainly from Russia and Estonia. But what did this  booze-loving country do? Well started drinking more of course! And now they are considering of bringing the taxes back up...go figure  =) 
  In my opinion, a Finn will keep on drinking no matter what the price is. At least I will (MetalGod). 
 Finlandia Vodka
   Finlandia is a Finnish vodka produced from six-row barley. Of all  Finnish products, it is the brand name that most foreigners associate  with the country. Despite this it is almost exclusively directed at the  export market. Finlandia was launched in Scandinavia in 1970 and in the  United States in 1971. It is almost exactly the same alcohol as  Koskenkorva[citation needed]. However, it has a slightly higher proof,  80, and lacks the small amount of sugar as in Koskenkorva. Even these  minor modifications to the recipe result in a markedly dryer taste. 
  Today the Finlandia vodka brand is wholly owned by Brown-Forman  Corporation, an American company. The contract between Altia and  Brown-Forman determines that Altia remains the sole producer of  Finlandia until at least 2017, and Altia produces the alcohol at the  Koskenkorva distillery. 
 
Koskenkorva
   Koskenkorva Viina (also known simply as Koskenkorva, or Kossu) is the  most common clear spirit drink (38%) in Finland, produced by Altia in  the Koskenkorva distillery in Ilmajoki. The grain (barley) alcohol is  produced using 200-step continuous distillation designed to produce  high-purity industrial ethanol. The drink is produced by diluting this  alcohol with spring water and a very small amount of sugar. Although  commonly called a vodka in English, it is not considered a vodka in  Finland. Instead, it is viina, simply "hard liquor", often used  contextually similarly to the word "booze". 
  Besides the standard 38% near-unflavored there are several variants of  Koskenkorva on the market, most notably the famous Salmiakki  Koskenkorva, better known as Salmiakkikossu or Salmari, which is  salmiakki-flavored. Another variant is the same Koskenkorva with rye  instead of barley, marketed under the same concept as Koskenkorva Viina  Ruis. There also exists a vanilla variant called Vanilja Koskenkorva.  The Koskenkorva Vodka is the same drink, but with 40% or 60% alcohol  instead of the traditional 38%, as this brand is intended for foreign  markets. Finlandia Vodka, a vodka classified as "imported premium", is  the same as Koskenkorva 40%, except that sugar is not added. Altia sold  this brand, intended for foreign markets, to the American Brown-Forman  Corporation, but remains the sole producer of Finlandia Vodka at least  until 2017. 
  The Koskenkorva Viina bottle has a white label, with KOSKENKORVA VIINA -  BRÄNNVIN in black, and a drawing of a scenery of fields with barns on  them in light brown. The rye variant has a light brown field in pale,  with the text RUIS. Salmiakki Koskenkorva has a completely different  black label. 
  Kossu is at its best when it's cold, but can be also mixed for example  with Coke (then it's called "Kossukola"), with Vichy water  ("Kossuvissy"), orange juice ("screwdriver"), energy drink ("Kossu  Battery") or certain (hard) salmiakki candies (Salmiakkikoskenkorva,  Salmiakkikossu, Salmari). The last is often made by mixing ground  Turkinpippuri with kossu, though other candies of similar type are also a  possibilty and there also exists a ready salmiakki mixer for this  particular purpose [1]. Another way of enjoying kossu, which has gained  popularity recently, is mixing ground Fisherman's Friends to the drink. 
  The Altia Corporation is owned by the state of Finland. As an  independent corporation, Altia would be free to relocate the distillery,  if it were sold to a private investor. When the government considered  selling the corporation, a popular movement grew to oppose this. The  Koskenkorva distillery is the largest buyer for the barley farmers in  the area. Without the distillery, cultivation of barley in the region  would probably cease. 
  Furthermore, Finnish people recognize Koskenkorva as one of the symbols  of Finnishness. It would be unlikely that "foreign Koskenkorva" would be  accepted by the Finnish home market. Ironically, many other vodka  brands brandishing symbols of Finnishness, such as Leijona with the Lion  of Finland or Suomi-Viina, are partially produced from Estonian or  other foreign raw materials. Koskenkorva Viina, and its unsugared  counterpart Finlandia Vodka are one of the few actually Finnish vodkas  on the market. 
 Trivia
 - Koskenkorva is a small village - that belongs to municipality of  Ilmajoki - in Finland that translates as "(area) by the rapids". The  folk etymology "rapid's ear" is based on the fact that korva also means  "ear".
- The original name of the drink was Koskenkorvan viina — notice the  genetive 'n' — "liquor of Koskenkorva". The name was changed recently  into Koskenkorva viina "Koskenkorva liquor". Furthermore, even older  labels had the original name in the partitive as KOSKENKORVAN VIINAA  "(some) liquor of Koskenkorva".
- Irwin Goodman's song repertoire included "Koskenkorvassa" ("In  Koskenkorva"), where nearly every line is a double entendre  interpretable as either a praise to either living in Koskenkorva village  or being drunk of Koskenkorva Viina.
- In the song The Land Of Ice And Snow, Timo Tolkki, guitarist and  songwriter of the Finnish heavy-metal band Stratovarius, describes  Finland as the land "where Koskenkorva flows".
 Salmiakkikoskenkorva (Salmari)
   Salmiakki Koskenkorva, (also Salmiakkikossu for short or generically as  Salmari) is a pre-mixed vodka cocktail which caused a minor revolution  in drinking culture in Finland during the 1990s. Today, Salmiakkikossu  is the number one drink amongst locals and tourists in many pubs and  nightclubs in Finland. Canonically it consists of Koskenkorva Viina  vodka and ground up Turkish Pepper brand salty liquorice. 
  Before the 1990s, Finland had a very thin and stratified cocktail  culture. A single episode of The Simpsons changed all that[citation  needed]; at Moe's Tavern, Homer Simpson invents a new cocktail, the  Flaming Moe, which is a huge hit and earns Moe a fortune. The cocktail  consisted of cough medicine amongst other ingredients. Inspired by this,  some Finnish drinking establishments started serving a similar drink  made out of ground ammonium chloride (salmiakki in Finnish) based candy.  It became a trendy drink especially amongst the youth of the day, for  which some consider and call it a "Teenager's vodka". 
  However, one must note that the origin and recipe of the beverage are  based on anecdotal reference. The concept of mixing vodka and licorice  probably existed long before the 1990s, since both Koskenkorva Viina  vodka and Turkish Pepper licorice existed before the alleged invention  the cocktail. On the other hand, Salmiakki Koskenkorva was one of the  first pre-mixed cocktails that hit the market in Finland. Another  well-known anecdote says that singer Jari Sillanpää invented the drink  when he was working as a bartender in the late 1980s. 
  The taste of Salmiakki Koskenkorva resembles strongly that of black  licorice and cough medicine (this is because the original mixture, see  Apteekin salmiakki, used in Salmiakki Koskenkorva is also used in cough  medicines), and has the additional effect of increasing salivation. 
 Tabloid scaremongering
  Based on an urban legend of a mythical teenager who suffered a heart  attack as a result of Salmari, tabloids were able to foment a furor  strong enough for the state monopoly hard alcohol retailer to withdraw  the premixed drink from sale throughout the country. They did not  destroy their large stock, but merely warehoused it for five years,  until the furor died down. Even when Salmiakkikossu was withdrawn, the  effect it had on Finnish cocktail culture remained unabated. Salmari had  brought cocktails to the masses. 
  Although the original rumor of heart attack was a hoax, the drink does  have some dangerous properties (as do all strongly-flavored liquors).  The strong flavor almost totally masks the presence of ethanol, and the  imbiber may not realize he is consuming drink with almost 40% alcohol by  volume (80-proof), leading to possible Alcohol poisoning.